Crush Involuntary Churn
Up to 30% of SaaS churn is involuntary, usually stemming from expired cards, insufficient funds, or banking network errors. If you don't have an automated dunning process, your MRR is bleeding out monthly.
This workflow listens to Stripe's 'invoice.payment_failed' webhook. Instead of just sending one boring email, it initiates a 14-day sequence utilizing progressive delays, dynamic emails via SendGrid, and eventually opening a high-priority ticket in Zendesk if the payment isn't resolved.